Modernization brings a new killer to a remote area of the Peruvian Amazon, ending the lives of a disproportionate number of young mothers whose deaths are attributed to black magic. A brave health promoter reports the deaths to a local medical non-profit that begins offering medical care to prevent and treat the deadly disease in their midst. The medicine proves even more powerful than just a cure, empowering women to resist a culture of domestic violence—and the men in their lives respond.
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Circa is a creative studio that specializes in strategic branding. We partner with our clients to help them grow their ideas.